Press Release
<< Back
Blue Bite Named an NFC Forum 2022 Innovation Award Winner for Most Innovative Use of NFC Technology
Blue Bite's winning program was part of a tech-led re-imagination of a global online commerce company that resulted in a 90% customer satisfaction rate on authenticated transactions. In collaboration with Blue Bite, the company introduced an authenticity guarantee, as well as an innovative NFC-powered program that assures the authenticity of purchases, including refurbished items, dramatically improving the transaction experience for consumers and sellers.
"Our goal is to transform how brands connect with consumers using physical products," said Blue Bite's Co-Founder and Managing Director,
In addition to utilizing NFC tags, Blue Bite unlocks the potential of physical products by empowering brands to build dynamic digital consumer experiences and channel them through physical items using connecting technologies like QR codes and Shadowfencing™.
The NFC Forum Innovation Awards support and recognize the development and deployment of innovative and exemplary NFC products, services and applications, with a focus on improving people's lives through contactless technology.
Blue Bite has also been recognized by dotCOMM Awards, receiving a Platinum Award for Mobile/Apps: Use of QR Code. dotCOMM Awards is an international competition honoring companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry as it transforms how we market and communicate products and services.
About Blue Bite:
The world's leading connected products platform, Blue Bite empowers brands to open a new two-way, interactive digital communication channel with consumers through the simple scan of a QR code or NFC tag. The patented Blue Bite Experience Suite™ allows brands to create and deliver personalized mobile experiences at scale using an intuitive, brand-managed software platform. Blue Bite's dynamic and contextual ability to update messaging in real time throughout the product lifecycle delivers an unprecedented experience that builds consumer engagement and loyalty, uncovers actionable insights, accelerates sales, reduces churn, and provides product authentication and traceability. Founded in 2007, Blue Bite is a leading brand of Markem-Imaje®, a global product identification and traceability solutions leader. Visit www.bluebite.com for further information.
About Markem-Imaje:
Markem-Imaje, a wholly owned subsidiary of the US-based
About Dover:
Dover is a diversified global manufacturer and solutions provider with annual revenue of approximately
Markem-Imaje Contact:
+34 627 80 86 10
vhermansson@markem-imaje.com
Dover Media Contact:
Adrian Sakowicz, VP, Communications
(630) 743-5039
asakowicz@dovercorp.com
Dover Investor Contact:
(630) 743-2566
jdickens@dovercorp.com
View original content to download multimedia:https://www.prnewswire.com/news-releases/blue-bite-named-an-nfc-forum-2022-innovation-award-winner-for-most-innovative-use-of-nfc-technology-301611704.html
SOURCE Dover